big data

Big data: What do all those numbers mean for business?

admin Data Analytics, Integrated Marketing, SEO, Social Media Leave a Comment

Have you started to notice that what you see on Facebook is getting fairly…predictable? I don’t mean the topics – we’ve all seen some unpredictable stories recently. (Can we put a hold on the number of iconic musicians passing, please?!) I mean the type of post, the people / page’s posting, the frequency of posting, etc. How do we end …

Integrated Marketing: Grow Your Business In A Growing Business

admin Branding, Digital Content, Integrated Marketing, Integration, production, Social Media Leave a Comment

Lynx | Digital Media Producers has certainly come into its own this summer. As an integrated marketing and multimedia production business, we strive to elevate the brands we work with. We create HD videos that characterize the brands we work with and characterize Lynx. We develop websites that embody the brand values and creative vision of our clients. Lynx builds …

Video audience

Video Audience: Get Real.

admin Branding, Digital Content, Digital Marketing, Integration, SEO, Video Production Leave a Comment

Content is king. There, I said it up front, so you weren’t waiting to see if I would blindside you with it later. In integrated marketing, the statement “content is king” holds a lot of water – but not all of the water. You will benefit from getting savvy to timing, location, method, and audience.  These are just some of …

Who Should Do My SEO?

admin Digital Content, Integration, Marketing, SEO, Solutions Leave a Comment

Are you sick of hearing those three letters yet?  SEO (search engine optimization) is in a somewhat revered category when it comes to the mechanics of digital marketing. Sure, SEO provides a refined road map for search engines to comb through your content and easily retrieve the most relevant information depending on the keywords searched for, and yes this is …

8 Steps to Beefing-Up Your Social Media Game

admin blog, Business, Integration, Media, Social Media, Solutions Leave a Comment

Social media is a big ball game with a plethora of players, from tee ball to pro ball. When you learn to use social media to the advantage of your brand, it can yield a larger fan or client base, and lead to a larger and more well-suited playing field for conversions. Here are 8 steps to improve the management …

Don’t Get Tricked by White Hat Wannabes in SEO

admin blog, Branding, Digital Content, SEO Leave a Comment

An e-mail was forwarded on to me this week endorsing the use of “Artificial Intelligence SEO” and hits1k-dot-com (I won’t write out the link, because I’m not giving this dude the traffic). Help wanted I am the creator of a new technology able to produce unlimited traffic and leads for any business. 1. I need help to replace myself as …

Solutions | Social Media

admin Social Media Leave a Comment

Powerful personal  engagement is at the heart of what differentiates social media from previous marketing mediums and Lynx puts it at the center of any strategic marketing plan for our clients. Providing a place of engagement for your community–one that offers valuable, authentic resources–builds authority for your brand  and establishes credibility within your industry. You’ll find customers increasingly trusting what …

Solutions | SEO

admin Integration, SEO, Solutions Leave a Comment

Social media and the 87 billion online searches that occur every month are a perfect place to get new customers. But how does one tap this unlimited opportunity?  One of the most important ways is through strong SEO. Lynx begins with studying the profile of your audience and your competitors.  Then, using our analytics tools we create an SEO marketing …

Solutions | Production

admin Event Production, production Leave a Comment

At Lynx, we are all producers, so we have production covered. The word “Production” can have different meanings in different contexts. For instance, a movie producer has a completely different role than a record producer. What all producers have in common is accountability for the completion of a final product. That could be a movie, a record, or even a …

Michael Ryan | Director of Design & Web Development

admin Development, Digital Design, Digital Marketing

As Director of Design & Web Development, Michael has developed an extensive rolodex of clients by creating, designing, & developing cutting edge digital content on their behalf. His goal is to create content that “wows” customers and helps companies achieve their goals. His  mastery of analytics is coupled with unique approaches to social media, branding and marketing. This strategy empowers …