Social Media: Challenging But Critical Form of Marketing

David Litman Digital Marketing, Social Media Leave a Comment

I personally don’t care for social media. As a partner in a digital marketing agency, this is a bit frightening to admit. If you’re part of the ‘baby-boomer’ generation like me (born between 1946-1964) you might have a similar reaction to the overwhelming multitude of social media platforms that seem to be proliferating almost daily. For some of us, social …

Client Relations: Think Outside the Box to Delight Your Clients

admin Business, Client Relations, Integration, Public Relations Leave a Comment

Your clients want to work with vendors/partners/brands that make them happy. You also deserve to work with clients who make you happy. Happiness is a lasting sense in business relationships, but that sense does not come all at once. Happiness comes from a series of actions and interactions. Today we’re going to look at a specific kind of interaction: delight. …

Productive Marketing

Productive Marketing = Not Doing It All Yourself

admin Branding, Business, Digital Content, Marketing, outsource, Productivity, Social Media Leave a Comment

I have spent most of my life wanting to find better ways to relax more often. These days, I am a partner in a multimedia production and integrated marketing company. To achieve my goals of relaxing more, I either have to pretend that all of the things I should do can wait (an inevitably terrible move) or find ways to …