iPhone 7

iPhone 7: Headphone Jack-of-All-Trades?

admin Audio, Branding, Digital Media, Integration, Technology Leave a Comment

I count on the headphone jack on my (don’t mock me) iPhone 5S regularly. I’ve been that way with every cell phone I’ve owned for the last 10 years. Fundamentally, the headphone jack has been the easiest way to play music from my phone through a stereo. Few things are more critical during a late-night poker game or early morning …

Multi-camera video

Multi-camera Video Shoot Basics: Match It Up

admin Digital Content, Digital Media, Integration, post-production, Video, Videography Leave a Comment

In a world where anyone with a smartphone has a camera, and 64% of US adults own a smartphone, videos are now more readily available than ever. In the multimedia production industry, it’s now more important than ever to create videos that stand out. If you are not operating a large-scale production company, a few pieces of equipment may be …

digital wireless

Digital Wireless Systems in Field Recording: Still Royalty

admin Audio, Digital Media, Video Leave a Comment

Digital wireless microphone systems have become an invaluable resource in field audio recording. The times continue to change around how these systems work best. Today we will be covering more “tech talk” of the digital wireless world. We hope it gives you some clarity around the work that you may need to be done in that area. Digital Wireless Systems …

content marketing

Content Marketing: Muhammad Ali’s Legacy Still Lives

admin Branding, Content Marketing, Digital Content, Digital Media, Integration, Media, Social Media Leave a Comment

Yet another iconic figure passes away in the year 2016. The great boxer and activist Muhammad Ali died at age 74 on Friday, June 3. Right on cue, social media became flooded with photos of, and quotes from, the inspirational athlete. Words may be insufficient for dealing with the passing of important people in our lives. Memorializing the words of …

digital audio archiving

Digital Audio Archiving Strategies

David Litman Audio, Digital Media, Event Production, Recording Leave a Comment

In a “here now, gone tomorrow” world, sometimes you have digital audio content that you want to withstand the test of time. Archiving these files can be time-intensive, and require very specific gear. Today we will go over a recent foray into digital audio archiving, and our approaches to doing so. Digital Audio Archiving 101 Recently, I was asked to …

Team Management

Team Management: 12 Helpful Tips

David Litman Content Management, Content Marketing, Digital Media, Event Production, Management Leave a Comment

Recently, I found myself in charge of a team of people who volunteered to help me with a long-term audio archiving project. I do not have a lot of team management experience and have been learning as I go. Please excuse me if some of these things seem like very basic common sense. However, it became apparent to me after a …

Audio Production

Quick Audio Pointers For Your Next Production

admin Audio Production, Digital Content, Digital Media, Integrated Marketing Leave a Comment

Poor audio quality can completely ruin every form of production – both live and studio. Imagine you hire the best speaker / lecturer / public figure in the world, and the path from their words to your ears is compromised.  You sacrifice some significant quality in what you try to provide to your audience. Your audience finds they pay more …

Website revision

Website Maintenance: When To Tune-Up Your Website

admin Branding, Digital Content, Digital Media, Integration, Lynx Solutions, Marketing, Web Design, web development Leave a Comment

We’ve come a long way since the first website. We’ve come ever further since the first icons. I don’t mean Led Zeppelin, I mean computer graphics that directly engage a computer user. And what there is to learn from both is simple: it doesn’t take much to create a form of user interaction, but it does take effort to encourage …

Lynx Looks Forward To Digital Media Boom in 2016

admin Audio, Audio Production, brand video, Branding, Creative Content, Digital Media, production Leave a Comment

We are already into the second month of 2016, and we are excited to be expanding and planning on more work for the year in the world of digital media. I frequently share work we have already done for clients, which I’m quite proud of.  What I haven’t shared much of is where we plan to go and grow as …

Integrated Marketing Solutions

10 Integrated Marketing Solutions from KBIS 2016

admin Branding, Business, Digital Content, Digital Marketing, Digital Media, Integrated Marketing, Integration, Marketing, Social Media, Solutions, Strategy Leave a Comment

This month, Lynx offered a presentation on integrated marketing solutions at the 2016 Kitchen and Bath Showcase (KBIS) in Las Vegas, NV. The title: “The Top 10 Integration Solutions to Enhance Your Customers’ Experience of your Brand.” This conference and showcase had been combined with the International Builder’s Showcase (IBS) for an epic excursion into the heart of the industry. …