Podcast

Is a Podcast Right for Your Marketing Strategy? 5 Key Questions

David Litman Audio Production, Branding, Content Marketing, Creative Content, Podcast Leave a Comment

It seems like there are a lot of people jumping into producing a podcast lately. And for good reason! According to the 2016 ‘Podcast Report’ from Edison Research, listenership for podcasts has been steadily increasing, especially among younger demographics. This report estimates that 57 million Americans listen to podcasts on a regular basis. There are approximately 250,000 active podcasts for …

microphones

Microphones: Best Choices for Live Presentation or Video Webcast

admin Audio Production, Event Production, Webcasting Leave a Comment

The staggering array of microphones available today can be overwhelming to someone who is not an audio expert. However, understanding a few basic principles of microphone design and application can make picking the right one for your situation pretty easy. All microphones either pick up sound from all directions (omnidirectional) or have a specific directional pickup pattern. The main directional patterns …

Audio quality

Audio Quality Matters More In Video Than Video Quality

admin Audio, Audio Production, Digital Content, production Leave a Comment

 Not gonna lie: he said it first. Audio quality is more important than video picture quality. Audio is critical and can honestly hold together an entire video feature. If the video features a person/people speaking, the audio must be able to convey those words to the listener. If the video shows a symphony or a rock concert, the audio must …

Microphone technique

Microphone Technique: 3 Rules to Best Address your Public

admin Audio Production, Business, Event Production, Integration Leave a Comment

In our 40+ years of experience in audio production, Lynx partners have provided sound engineering for thousands of events. It’s our job to ensure quality audio is delivered I’ve noticed a familiar theme among many large speaking events and conferences – not everyone is familiar with using microphones properly when speaking. It can even be downright daunting once you realize …

Audio Production

Quick Audio Pointers For Your Next Production

admin Audio Production, Digital Content, Digital Media, Integrated Marketing Leave a Comment

Poor audio quality can completely ruin every form of production – both live and studio. Imagine you hire the best speaker / lecturer / public figure in the world, and the path from their words to your ears is compromised.  You sacrifice some significant quality in what you try to provide to your audience. Your audience finds they pay more …

Lynx Looks Forward To Digital Media Boom in 2016

admin Audio, Audio Production, brand video, Branding, Creative Content, Digital Media, production Leave a Comment

We are already into the second month of 2016, and we are excited to be expanding and planning on more work for the year in the world of digital media. I frequently share work we have already done for clients, which I’m quite proud of.  What I haven’t shared much of is where we plan to go and grow as …

Solutions | Audio

admin Audio, Audio Engineering, Audio Production, Digital Content Leave a Comment

Great audio production values are often overlooked or given lower priority when creating visual content. This can be a big mistake, because poor audio reduces the credibility and impact of your message. A potential customer or client who views a video presentation with sub-par audio is given a strong subconscious message that something is ‘not right’, even if they don’t …

David “Pepé” Litman | Director of Logistics

admin Audio, Audio Engineering, Audio Production, Management

All of his life Pepé has been fascinated with music and audio technology. After studying acoustics and recording engineering, He spent over 10 years working in studios in Massachusetts and the San Francisco area, while also working for a number of sound companies, and doing concert sound for numerous groups and solo artists such as Chick Corea/Return to Forever; John …